Rumah Makan

Selikur Grup adalah perusahaan yang menaungi beberapa brand kuliner yang ada di Solo, Seperti :

Warung Iga Cak Erwan (55,6K Followers)
LUX Surakarta (16,4K Followers)
Ornito Cafe (4,6K Followers)

dan beberapa lagi lainnya.

Selikur Grup

Informasi

Lowongan

Kota Surakarta

Job SummaryWe are seeking a dynamic and strategic&nbsp;Sales &amp; Marketing Manager&nbsp;to lead and execute innovative marketing initiatives and effective sales strategies that drive brand awareness, customer engagement, and revenue growth. This role demands a data-driven, creative thinker who can balance long-term brand development with day-to-day commercial results.Key ResponsibilitiesStrategic Planning &amp; Leadership<ul><li>Develop and implement comprehensive sales and marketing strategies aligned with company objectives.</li><li>Lead brand positioning, product promotion, and campaign execution.</li><li>Analyze market trends, competitor performance, and customer insights to inform decision-making.</li></ul>Sales &amp; Revenue Growth<ul><li>Set and monitor sales targets, pipeline performance, and conversion rates.</li><li>Build and maintain relationships with key clients, vendors, and partners.</li><li>Collaborate with the operations team to optimize product offerings and pricing.</li></ul>Marketing &amp; Branding<ul><li>Plan and execute digital campaigns (social media, email marketing, SEO/SEM, website).</li><li>Oversee content creation, promotions, and brand messaging.</li><li>Coordinate events, sponsorships, and community outreach programs to enhance brand visibility.</li></ul>Team Development &amp; Coordination<ul><li>Recruit, train, and supervise the sales and marketing team.</li><li>Set KPIs, conduct performance reviews, and foster a results-oriented culture.</li><li>Coordinate with cross-functional teams (product, operations, finance) for alignment.</li></ul>Reporting &amp; Analytics<ul><li>Generate regular reports on sales performance, marketing ROI, and campaign effectiveness.</li><li>Use CRM and analytics tools to track leads, opportunities, and customer behavior.</li><li>Make recommendations for continuous improvement.</li></ul>Qualifications &amp; Requirements<ul><li>Bachelor's degree in Marketing, Business Administration, or related field.</li><li>Proven experience (2–5 years) in a similar role, preferably in FnB Corporate.</li><li>Strong leadership, communication, and negotiation skills.</li><li>Proficiency in digital marketing tools and CRM platforms.</li><li>Creative, analytical, and highly organized.</li></ul>