KOL Specialist

Job Description

• Research and identify the best KOLs across various digital platforms to align with the brand and campaign goals, ensuring strong brand representation.

• Approach and engage with potential KOLs, negotiate terms, cost, and finalize collaboration details through clear and professional communication.

• Develop campaign briefs for KOLs, outlining expectations, deliverables, timelines, and creative direction.

• Coordinate with KOLs regarding campaign requirements, deliverables, and timelines, ensuring smooth execution of each phase of the campaign.

• Work closely with marketing, content, and product teams to align KOL campaigns with overall brand strategy and objectives.

• Track and analyze the performance of KOLs through key metrics (engagement, reach, conversions), providing insights for future campaigns.

• Continuously maintain strong relationships with KOLs, offering feedback and support to build long-term partnerships.

Qualification

• Minimum bachelor's degree in marketing, communications, business or related fields is preferred

• At least 1 - 2 years of experience in influencer marketing, KOL management, or related fields with a proven track record of successful campaign

• Excelent verbal and written communication skills to effectively negotiate, create briefs, and maintain relationship with KOLs

• Strong ability to negotite terms, contracts, and campaign details with KOLs to achieve mutually beneficial outcomes

• Proven ability to manage multiple project, from research and selection campaign execution and monitoring

• Ability to adapt a dynamic environment, hight attention to detail, interpersonal skilss and passion for the beauty industry