Online sales & Conversion Specialist

About the Role

As an Online Sales & Conversion Specialist, you will convert digital leads into enrollments via consultative social selling across platforms like Instagram, TikTok, WhatsApp, and Facebook. You will manage the end-to-end sales funnelfrom initial outreach to enrollmentdelivering exceptional customer service and driving revenue goals.

Key Responsibilities

• Social Selling & Lead Conversion: Convert inquiries across social channels and website via chat and calls by assessing customer needs and pitching tailored solutions.

• Customer Engagement & Follow-Up: Build relationships through timely, personalized follow-ups to guide leads through the sales pipeline.

• Target Achievement & CRM Tracking: Meet monthly sales targets while maintaining accurate lead data, history, and status updates in the CRM.

• Team Collaboration: Work with marketing to optimize lead quality and align with internal teams to ensure seamless customer onboarding.

Qualifications & Requirements

• Mindset & Skills: Results-driven sales mindset, excellent communication, and strong customer service orientation.

• Education & Experience:

  • Bachelors degree in Business, Marketing, Communications, or a related field.

  • Minimum 3+ years in online, inside, or consultative sales.

  • Proven track record in social media selling and lead conversion (WhatsApp, IG, TikTok, FB).

• Preferred Experience:

  • Background in EdTech, language learning, or study abroad organizations (e.g., Ruangguru, Schoters, Cakap, EF, SUN Education).

  • Knowledge of Chinese education products (Study in China, HSK, CSCA, Mandarin programs) is a major plus.

• Language Skills:

  • Indonesian: Fluent (Required).

  • English: Basic workplace communication (Required).

  • Mandarin/Chinese: Optional (Plus).

Key Performance Indicators (KPIs)

1. Lead-to-enrollment conversion rate.

2. Monthly HSK / CSCA enrollment volume.

3. Response time and follow-up efficiency.

4. Monthly sales target achievement rate.