Partnership B2B Specialist

Responsibilities

• Build and maintain partnerships with schools (kindergarten, elementary, junior high), local education communities, and other learning institutions.

• Plan and execute offline marketing strategies, including school visits, community activation, and educational events.

• Organize promotional activities such as seminars, open houses, workshops, and trial/demo classes.

• Collaborate with local government offices, education-related departments, and private institutions.

• Identify and initiate strategic local partnerships to support student recruitment and brand awareness.

• Create marketing proposals and offline activation plans.

• Prepare structured marketing reports — including campaign recap, lead funnel results, and performance analytics.

• Conduct competitor analysis, evaluate new marketing channels, and provide strategic recommendations based on local insights.

• Manage offline promotional teams (if any) and ensure smooth execution of on-ground initiatives.

• Regularly report performance updates and local insights to the central team.

Requirement

• Minimum 2 years of experience in marketing, events, partnerships, or community development—preferably in the education sector.

• Strong local network in Medan, especially among schools and learning centers.

• Able to create structured marketing proposals and reports

• Familiar with basic marketing funnel concepts & lead management.

• Excellent communication and public speaking skills.

• Goal-oriented and able to manage multiple initiatives at once.

• Comfortable working independently and coordinating with a remote central team.

• Owns personal vehicle and open to frequent local travel.

• A passion for education and working with children is a huge plus.