Senior KOL Specialit

Manajemen Influencer

Responsibilities: - Own and grow a network of premium nano and micro KOLs, focusing on niche quality and high engagement. - Strategically match KOLs with the right brands, ensuring audience fit and content alignment. - Lead KOL sourcing, vetting, negotiations, and campaign execution. - Mentor and supervise junior KOL specialists, reviewing their work, guiding growth, and ensuring quality control. - Collaborate with internal teams (client services, creative, and strategy) to craft impactful influencer campaigns. - Monitor, analyze, and report on campaign performance. - Stay ahead of industry trends and platform updates to drive innovation. Requirements: - 3-5+ years experience in influencer/KOL management or digital marketing. - A ready-to-activate KOL database (especially nano and micro influencers across lifestyle, beauty, parenting, F&B, tech, etc.). - Proven experience in mentoring or managing junior staff. - Excellent communication, negotiation, and relationship-building skills. - Strong attention to detail, creative thinking, and data-driven decision-making. - Familiarity with influencer tools/platform is a bonus