Product Marketing Senior Manager

Keterampilan Komunikasi

- Strategize pull activities with farmers with multiple internal and external stakeholders starting from identifying critical regions/cluster to capitalize/expand based on farmer potential, crop potential and existing presence (sales network, etc) - Plan pull activities ranging from paid marketing, loyalty programs, community engagement, and more alongside Regional Sales Manager and Field Assistants - Plan and execute city activation to boost pull activities effectiveness - Develop methods to track and digitize our pull and branding activities and manage the ROI calculation per crop and cluster