Senior Marketing KOL

This position is for our client, A prominent beauty brand based in Indonesia. The brand swiftly gained recognition through its strategic online presence, introducing standout products which have proven for their effective use of natural ingredients and formulations tailored for sensitive skin.

The brand's mission is to celebrate natural beauty by offering innovative skincare solutions. Combining advanced technology with gentle, natural components, their product line is designed to nurture radiant and youthful skin. Dedicated to accessibility, the brand ensures affordable options without compromising on quality, making effective skincare solutions available to a wide audience.

Requirements:

• Proven minimum of 4 years of working experience in Brand Marketing, KOL Specialist, Influencer Marketing, or similar roles.

• Fluent in English is a MUST.

• Good understanding of TikTok, Instagram, or Affiliates.

• Experience handling beauty brand promotion on social media is an advantage.

• Passionate about the beauty industry. Experience in the beauty or consumer goods industry is preferred.

Key Responsibilities:

• Identifying KOLs: Discover and categorize Key Opinion Leaders (KOL) across various industries or communities.

• Building Relationships: Reach out to KOLs, cultivate connections, and understand their interests and goals.

• Negotiation: Negotiate partnership terms, compensation, and deliverables with KOLs to ensure mutual benefit.

• Partnership Development: Collaborate with KOLs to develop content and campaigns that align with our brand.

• Tracking Performance: Monitor campaign outcomes and refine strategies to maximize impact.